(News) Damn Homie: Reebok Officially Drops Rick Ross Sponsorship

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Rick Ross just learned a hard lesson about rape and money … you embrace one, you lose the other … because he was just DUMPED by Reebok.

As TMZ previously reported … Ross has taken a ton of heat for his song, U.O.E.N.O … in which he happily sings, “Put Molly [Ecstasy] all in the champagne.  She ain’t even know it.  I took her home and I enjoy that.  She ain’t even know it.”  Translation — date rape.

Reebok tells TMZ … “Reebok holds our partners to a high standard, and we expect them to live up to the values of our brand.  Unfortunately, Rick Ross has failed to do so.”

Reebok goes on:  “While we do not believe that Rick Ross condones sexual assault, we are very disappointed he has yet to display an understanding of the seriousness of this issue or an appropriate level of remorse.”

Read more: http://www.tmz.com/2013/04/11/reebok-dumps-rick-ross-drops/#ixzz2QBnL3XFi

(News) Rick Ross Hires 24 Hour Armed Security After Drive By Attempt

As we previously reported, the Miami rapper was targeted by an unknown gunman or gunmen as he was driving Monday morning with his girlfriend. Dozens of shots were reportedly fired at Ross’ Rolls Royce as it was traveling eastbound on Las Olas.
Ross crashed the Rolls into a building trying to escape the gunfire.

TMZ is reporting that the MMG boss has now hired a team of armed security to watch his back 24 hours a day. The rapper has used a security detail in the past at various public functions, but now he’s taken steps to make sure an incident like the one on Monday doesn’t happen again by having bodyguards by his side at all times.

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